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Original filing (PDF)20251111094020NAL0002797971001
TEADS, INC.
Form 5500
FILING_RECEIVED
TEADS, INC. 401(K) PLAN
401(k) retirement plan
Signals · 2
25% in single holdingNo recordkeeper disclosed
Active participants
273
Accounts w/ balance
341
Plan assets (EOY)
$29.2M
Net assets (EOY)
$29.2M
How this plan invests
This plan
14 pooled trusts
Schedule D
26 securities
funds · stocks · CUSIPs
Holdings are itemized directly on this plan's Schedule of Assets, below.
Plan health score (directional)
87
/ 100
Grade A
Top-tier plan health
Directional indicator computed from public Form 5500 data — compliance, concentration, cost, vendor stack and participation. Not a fiduciary tool.
Compliance & disclosures
100
Concentration risk
87
Total plan cost
65
Vendor stack
80
Participation health
100
Knocking points off
- Top holding "Principal Principal Lifetime 2050 Separate Account-Z" is 25% of plan.
- 62 bps in Schedule C fees — 115% above peer band of 29 bps.
- No recordkeeper disclosed on Schedule C.
Decision-maker contacts
CFO / Head of HR / Benefits Manager — verified email + LinkedIn for TEADS, INC..
Plan sponsor
Name
TEADS, INC.
EIN
99-0379325
Address
55 FIFTH AVE 17TH FLOOR · NEW YORK, NY · 100034301
Phone
(646) 560-8900
Industry
Professional & Technical Servicessee all
Plan administrator
Name
SIDE BY SIDE FINANCIALS, INC
EIN
27-3232902
City
DULUTH, GA
Phone
(212) 564-2464
Plan characteristics
Plan number
001
Plan year
2024
Plan year begin
2024-01-01
Tax period
2024-12-31
Filed
2025-11-11
Pension benefit codes
2E · Profit-sharing
2J · 401(k) feature
2K · 401(m) arrangement
2F · ERISA section 404(c)
2G · Total participant-directed accounts
3D · Pre-approved plan (master / prototype / VS)
2S · Automatic enrollment
2T · Default investment account (QDIA)
Audit & trust (Schedule H)
Auditor
WISS & CO, LLP
Trustee / custodian
—
Trustee phone
—
Service providers (Schedule C)
5 rowsAdvisor / Consultant
2| Name | EIN | Location | Relation | Direct comp | Indirect comp |
|---|---|---|---|---|---|
| COMMONWEALTH FINANCIAL NETWORK | 04-2675571 | — | INVESTMENT ADVISORY | $0 | — |
| WILSHIRE ASSOCIATES INCORPORATED | 95-2755361 | — | INVESTMENT ADVISORY | $0 | — |
TPA / Administrator
2| Name | EIN | Location | Relation | Direct comp | Indirect comp |
|---|---|---|---|---|---|
| PRINCIPAL LIFE INSURANCE COMPANY | 42-0127290 | — | CONTRACT ADMINISTRATOR | $177K | — |
| ORENDA RETIREMENT, LLC | 36-4877979 | — | CONTRACT ADMINISTRATOR | $5K | — |
Other
1| Name | EIN | Location | Relation | Direct comp | Indirect comp |
|---|---|---|---|---|---|
| MORNINGSTAR INVESTMENT MANAGEMENT L | 36-4317381 | — | INV ADV, PARTICIPANT | $0 | — |
Investments
16 direct securities · 14 pooled funds· $29.5M(100% of reported assets)
Rows tagged as a trust or pooled fund hold many underlying securities. Click one to drill into its own Schedule of Assets — where the individual funds, shares, and CUSIPs live.
Pooled Separate Account
$24.0M
14 holdings
Uncategorized
$5.6M
16 holdings
| PI | Investment | Type | Shares / units | Cost | Current value | % of plan |
|---|---|---|---|---|---|---|
| PRIN LIFETIME 2050 SEP ACCT-Z PRINCIPAL LIFE INSURANCE COMPANY · EIN 42-0127290 / PN 079 | Pooled Separate Account | — | — | $7.4M | 25.2% | |
| PRIN LIFETIME 2055 SEP ACCT-Z PRINCIPAL LIFE INSURANCE COMPANY · EIN 42-0127290 / PN 114 | Pooled Separate Account | — | — | $7.2M | 24.6% | |
| PRIN LIFETIME 2045 SEP ACCT-Z PRINCIPAL LIFE INSURANCE COMPANY · EIN 42-0127290 / PN 113 | Pooled Separate Account | — | — | $3.6M | 12.4% | |
| Fidelity 500 Index Fund | — | — | — | $2.0M | 7.0% | |
| PRIN LIFETIME 2060 SEP ACCT-Z PRINCIPAL LIFE INSURANCE COMPANY · EIN 42-0127290 / PN 130 | Pooled Separate Account | — | — | $1.8M | 6.0% | |
| PRIN LIFETIME 2040 SEP ACCT-Z PRINCIPAL LIFE INSURANCE COMPANY · EIN 42-0127290 / PN 078 | Pooled Separate Account | — | — | $1.7M | 6.0% | |
| PRIN LIFETIME 2035 SEP ACCT-Z PRINCIPAL LIFE INSURANCE COMPANY · EIN 42-0127290 / PN 112 | Pooled Separate Account | — | — | $1.2M | 4.0% | |
| Vanguard Growth Index Admiral Fund | — | — | — | $995K | 3.4% | |
| Vanguard Value Index Admiral Fund | — | — | — | $510K | 1.7% | |
| PRIN LIFETIME 2065 SEP ACCT-Z PRINCIPAL LIFE INSURANCE COMPANY · EIN 42-0127290 / PN 173 | Pooled Separate Account | — | — | $509K | 1.7% | |
| Group Annuity Contract - * Principal Fixed Inc Guar Option | — | — | — | $330K | 1.1% | |
| Vanguard Small Cap Index Admiral Fund | — | — | — | $255K | 0.9% | |
| Vanguard International Growth Admiral Fund | — | — | — | $252K | 0.9% | |
| Notes Receivable from Participants Interest rates ranging from 4.25% - 9.50% | — | — | — | $223K | 0.8% | |
| Principal Lifetime Strategic Income Separate Account-Z | — | — | — | $195K | 0.7% | |
| PRIN LIFETIME STRAT INC SA-Z PRINCIPAL LIFE INSURANCE COMPANY · EIN 42-0127290 / PN 080 | Pooled Separate Account | — | — | $195K | 0.7% | |
| Vanguard Mid Cap Index Admiral Fund | — | — | — | $190K | 0.6% | |
| Vanguard Mid-Cap Value Index Admiral Fund | — | — | — | $121K | 0.4% | |
| PRIN REAL ESTATE SECS SA-Z PRINCIPAL LIFE INSURANCE COMPANY · EIN 42-0127290 / PN 095 | Pooled Separate Account | — | — | $118K | 0.4% | |
| Principal Core Fixed Income Separate Account-Z | — | — | — | $104K | 0.4% | |
| PRIN CORE FIX INC SEP ACCT-Z PRINCIPAL LIFE INSURANCE COMPANY · EIN 42-0127290 / PN 118 | Pooled Separate Account | — | — | $104K | 0.4% | |
| JP Morgan JP Morgan Emerging Markets Equity R6 Fund | — | — | — | $102K | 0.3% | |
| PRIN MIDCAP GROWTH SEP ACCT-Z PRINCIPAL LIFE INSURANCE COMPANY · EIN 42-0127290 / PN 021 | Pooled Separate Account | — | — | $92K | 0.3% | |
| Principal Smallcap Growth I Separate Account-Z | — | — | — | $79K | 0.3% | |
| PRIN SMCAP GROWTH 1 SEP-ACCT-Z PRINCIPAL LIFE INSURANCE COMPANY · EIN 42-0127290 / PN 070 | Pooled Separate Account | — | — | $79K | 0.3% | |
| Vanguard Small Cap Value Index Admiral Fund | — | — | — | $71K | 0.2% | |
| Vanguard High-Yield Corporate Adm Fund | — | — | — | $60K | 0.2% | |
| Principal Global Real Estate Securities Separate Account-Z | — | — | — | $44K | 0.1% | |
| PRIN GL REAL EST SEC SA-Z PRINCIPAL LIFE INSURANCE COMPANY · EIN 42-0127290 / PN 136 | Pooled Separate Account | — | — | $44K | 0.1% | |
| PRIN LIFETIME 2070 SEP ACCT-Z PRINCIPAL LIFE INSURANCE COMPANY · EIN 42-0127290 / PN 179 | Pooled Separate Account | — | — | $3K | <0.1% |
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