How big is Behavioral Insights (US) Inc.'s plan?

Behavioral Insights (US) Inc.'s plan reported $3.7M in assets and 14 participants for 2025.

Original filing (PDF)20260410220153NAL0018460944014

Behavioral Insights (US) Inc.

Name: Behavioral Insights (US) Inc. — Behavioral Insights, Form 5500 (2025)
Creator: Behavioral Insights (US) Inc.
License: https://www.usa.gov/government-works

Form 5500-SF

FILING_RECEIVED

Behavioral Insights (US) 401(k) Plan

401(k) retirement plan · Behavioral Insights (US) Inc.'s Behavioral Insights (US) 401(k) Plan held $3.7M in plan assets for 14 participants in 2025.

Active participants

Accounts w/ balance

Plan assets (EOY)

$3.7M

Net assets (EOY)

$3.7M

Plan identifiers

Behavioral Insights (US) Inc.'s EIN is 37-1780718.

EIN 37-1780718

Plan number 001

Plan year 2025

ACK ID 20260410220153NAL0018460944014

Official Form 5500 document

Download the official 2025 Form 5500 (PDF) for Behavioral Insights (US) Inc. from the U.S. Department of Labor's EFAST2 system.

Download the official 2025 Form 5500 (PDF)

Plan features

Behavioral Insights (US) Inc.'s plan includes profit-sharing, ERISA 404(c) participant direction, a 401(k) feature, automatic enrollment, a default investment (QDIA).

Decision-maker contacts

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Plan health score

Top-tier plan health

Directional indicator from public Form 5500 data — compliance & integrity, total plan cost, participant health and vendor stack, benchmarked against same-size peers. Not a fiduciary tool. Based on 70% of scoring inputs for this filing.

Compliance & integrity

100

Total plan cost

n/a

Plan health

Vendor & structure

100

Helping the score

Cost not scored — no comparable Schedule H expense data for this cohort.
High account-holder ratio — balance-holders per active participant in the top 15% of peers (99th percentile).

Plan sponsor

Name

BEHAVIORAL INSIGHTS (US) INC.

EIN

all filings

Address

195 MONTAGUE STREET · 14TH FLOOR · BROOKLYN, NY · 11201

Phone

(929) 224-0186

Industry

All Other Professional Services· Professional & Technical Services

Plan administrator