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Original filing (PDF)20251014184204NAL0001766579001

HELP USA, INC.

Form 5500
FILING_RECEIVED
HELP USA, INC. EMPLOYEES' RETIREMENT PLAN
401(k) retirement plan
Signals · 3
29% in single holding~90 bps in Sched C feesNo recordkeeper disclosed
Active participants
1,147
Accounts w/ balance
1,885
Plan assets (EOY)
$37.6M
Net assets (EOY)
$37.6M
How this plan invests
This plan
3 pooled trusts
Schedule D
36 securities
funds · stocks · CUSIPs

Holdings are itemized directly on this plan's Schedule of Assets, below.

Plan health score (directional)
86
/ 100
Grade A
Top-tier plan health
Directional indicator computed from public Form 5500 data — compliance, concentration, cost, vendor stack and participation. Not a fiduciary tool.
Compliance & disclosures
100
Concentration risk
85
Total plan cost
65
Vendor stack
80
Participation health
100
Knocking points off
  • Top holding "Principal Financial Group Principal LifeTime 2030 R5 Fund N/R" is 29% of plan.
  • 90 bps in Schedule C fees — 212% above peer band of 29 bps.
  • No recordkeeper disclosed on Schedule C.
Decision-maker contacts
CFO / Head of HR / Benefits Manager — verified email + LinkedIn for HELP USA, INC..
Plan sponsor
Name
HELP USA, INC.
EIN
13-3922973
Address
115 E 13TH STREET · NEW YORK, NY · 10003
Phone
(212) 400-7000
Industry
Other Services (ex. Public Admin)see all
Plan administrator
Same as plan sponsor.
Plan characteristics
Plan number
001
Plan year
2024
Plan year begin
2024-01-01
Tax period
2024-12-31
Filed
2025-10-14
Pension benefit codes
2A · Age/service weighted or new comparability
2E · Profit-sharing
2F · ERISA section 404(c)
2G · Total participant-directed accounts
2J · 401(k) feature
2K · 401(m) arrangement
2S · Automatic enrollment
2T · Default investment account (QDIA)
3D · Pre-approved plan (master / prototype / VS)
Audit & trust (Schedule H)
Auditor
BAKER TILLY US, LLP
Trustee / custodian
Trustee phone

Service providers (Schedule C)

4 rows
TPA / Administrator
3
NameEINLocationRelationDirect compIndirect comp
PRINCIPAL LIFE INSURANCE COMPANY42-0127290CONTRACT ADMINISTRATOR$241K
PRIME PENSIONS, INC.46-1224594CONTRACT ADMINISTRATOR$91K
HELP USA INC13-3922973CONTRACT ADMINISTRATOR$8K
Other
1
NameEINLocationRelationDirect compIndirect comp
MML INVESTORS SERVICES LLC04-2746212OTHER$0

Investments

33 direct securities · 3 pooled funds· $35.8M(95% of reported assets)

Rows tagged as a trust or pooled fund hold many underlying securities. Click one to drill into its own Schedule of Assets — where the individual funds, shares, and CUSIPs live.

Uncategorized
$34.2M
32 holdings
Pooled Separate Account
$1.5M
3 holdings
Mutual Funds
$42K
1 holding
PIInvestmentTypeShares / unitsCostCurrent value% of plan
Principal Financial Group Principal LifeTime 2030 R5 Fund N/R$10.5M28.0%
Principal Financial Group Principal LifeTime 2040 R5 Fund N/R$8.4M22.3%
Principal Financial Group Principal LifeTime 2050 R5 Fund N/R$5.2M13.7%
Principal Financial Group Principal LifeTime 2020 R5 Fund N/R$3.1M8.4%
Principal Financial Group Principal LifeTime 2060 R5 Fund N/R$2.4M6.4%
Option Participant Loans * Participant Loans Interest rates: 4.25% - 9.50% $0$1.3M3.4%
PRIN LGCP S&P 500 INDEX SA-Z
PRINCIPAL LIFE INSURANCE COMPANY · EIN 42-0127290 / PN 016
Pooled Separate Account
$1.2M3.1%
Fully Benefit-Responsive Investment Contract * Guaranteed Investment Contract Principal Fixed Income Guaranteed N/R$769K2.0%
BlackRock High Yield Bond K Fund N/R$410K1.1%
Principal Financial Group Principal LifeTime Strategic Income R5 N/R$346K0.9%
Fund Harbor Capital Appreciation Retirement N/R$318K0.8%
Institutional Fund Fidelity Investments Fidelity Advantage Tech Z Fund N/R$253K0.7%
PRIN MIDCAP S&P 400 IDX SA-Z
PRINCIPAL LIFE INSURANCE COMPANY · EIN 42-0127290 / PN 023
Pooled Separate Account
$192K0.5%
American Funds American Funds EuroPacific Growth R6 N/R$183K0.5%
R6 Fund American Funds American Funds New Perspective R6 N/R$159K0.4%
PRIN SMCAP S&P 600 INDEX SA-Z
PRINCIPAL LIFE INSURANCE COMPANY · EIN 42-0127290 / PN 028
Pooled Separate Account
$154K0.4%
Vanguard Group Vanguard Industrial Index Admiral Fund N/R$125K0.3%
Dimensional Fund Advisors DFA Emerging Markets Small Cap I N/R$104K0.3%
Lord Abbett Lord Abbett Short Duration Income R6 N/R 111 Fund PGIM Investments PGIM Total Return Bond R6 Fund N/R$92K0.2%
Principal Financial Group Principal LifeTime 2070 R5 Fund N/R$92K0.2%
BlackRock Mid-Cap Growth Equity K N/R$90K0.2%
Fidelity Investments Fidelity Advantage Megacap Stock Z N/R$62K0.2%
Vanguard Group Vanguard Info Tech Index Admiral Fund N/R$59K0.2%
Hedged) I Fund PIMCO Real Return Institutional Fund N/R$47K0.1%
Dimensional Fund Advisors DFA US Vector Equity Portfolio N/R$45K0.1%
Allspring Global Investments Allspring Spec Small Cap Value R6 N/R
Mutual Funds
$42K0.1%
Fund Invesco Comstock R6 Fund N/R$41K0.1%
Fund Dimensional Fund Advisors DFA US Small Cap Growth Instl Fund N/R$38K0.1%
Fund Cohen & Steers Cohen & Steers Real Estate Securities N/R$38K0.1%
Fund American Funds American Funds Fundamental Investors N/R$35K<0.1%
PIMCO Income Institutional Fund N/R$29K<0.1%
Fund T. Rowe Price T. Rowe Price Health Science I Fund N/R$9K<0.1%
Z Fund Columbia Management Advisors Columbia Div Income I3 Fund N/R$8K<0.1%
Columbia Management Advisors Columbia Overseas Value I3 Fund N/R$8K<0.1%
Fund Artisan Partners Artisan Global Discovery L Fund N/R$6K<0.1%
PIMCO International Bond (US Dollar- N/R$4K<0.1%