Original filing (PDF)20251117080438NAL0000640643001

BRAND SERVICES, LLC

Name: BRAND SERVICES, LLC — BRAND SHARE 401K SAVINGS & PROFIT SHARING PLAN, Form 5500 (2024)
Creator: BRAND SERVICES, LLC

Form 5500

FILING_RECEIVED

BRAND SHARE 401K SAVINGS & PROFIT SHARING PLAN

401(k) retirement plan

Signals · 2

1 failed disclosureLate filing · 0.0 mo

Active participants

21,834

Accounts w/ balance

6,131

Plan assets (EOY)

$356.0M

Net assets (EOY)

$356.0M

How this plan invests

This plan

15 pooled trusts

Schedule D

318 securities

funds · stocks · CUSIPs

Holdings are itemized directly on this plan's Schedule of Assets, below.

Plan health score (directional)

/ 100

Grade B

Above-average plan

Directional indicator computed from public Form 5500 data — compliance, concentration, cost, vendor stack and participation. Not a fiduciary tool.

Compliance & disclosures

Concentration risk

100

Total plan cost

Vendor stack

100

Participation health

Knocking points off

1 Schedule C provider failed to disclose compensation.
18 bps in Schedule C fees — 76% above peer band of 10 bps.
Only 28% as many balances as active participants — suggests many active employees aren't deferring.

Decision-maker contacts

CFO / Head of HR / Benefits Manager — verified email + LinkedIn for BRAND SERVICES, LLC.

Plan sponsor

Name

BRAND SERVICES, LLC

EIN

13-3909681

Address

1325 COBB INTERNATIONAL DRIVE · SUITE A1 · KENNESAW, GA · 30152

Phone

(416) 358-1096

Industry

Constructionsee all

Plan administrator

Same as plan sponsor.

Plan characteristics

Plan number

001

Plan year

2024

Plan year begin

2024-01-01

Tax period

2024-12-31

Filed

2025-11-17

Pension benefit codes

2E · Profit-sharing

2F · ERISA section 404(c)

2G · Total participant-directed accounts

2J · 401(k) feature

2K · 401(m) arrangement

2T · Default investment account (QDIA)

3H · Sponsor in controlled / affiliated group

Audit & trust (Schedule H)

Auditor

ARMANINO LLP

Trustee / custodian

—

Trustee phone

—

Service providers (Schedule C)

3 rows

Recordkeeper

Name	EIN	Location	Relation	Direct comp	Indirect comp
FIDELITY INVESTMENTS INSTITUTIONAL	04-2647786	—	RECORDKEEPER	$420K	—

Advisor / Consultant

Name	EIN	Location	Relation	Direct comp	Indirect comp
STRATEGIC ADVISORS, INC.	04-2654524	—	ADVISOR	$126K	—
PNC BANK NATIONAL ASSOCIATION	22-1146430	—	ADVISOR	$83K	—

Failed / refused disclosures (Sched C Part 2)

Provider	Nondisclosure info
—	—

Investments

315 direct securities · 15 pooled funds· $468.0M(100% of reported assets)

Rows tagged as a trust or pooled fund hold many underlying securities. Click one to drill into its own Schedule of Assets — where the individual funds, shares, and CUSIPs live.

Common Collective Trust

$245.1M

15 holdings

Uncategorized

$222.9M

315 holdings

Investment	Type	Shares / units	Cost	Current value	% of plan
FID FRDM BLND 2035 Q FIDELITY INSTITUTIONAL ASSET MANAGEMENT · EIN 20-4659714 / PN 092	Common Collective Trust	—	—	$42.9M	12.0%
FID FRDM BLND 2030 Q FIDELITY INSTITUTIONAL ASSET MANAGEMENT · EIN 20-4659714 / PN 091	Common Collective Trust	—	—	$42.7M	12.0%
FID FRDM BLND 2045 Q FIDELITY INSTITUTIONAL ASSET MANAGEMENT · EIN 20-4659714 / PN 094	Common Collective Trust	—	—	$30.0M	8.4%
FID FRDM BLND 2040 Q FIDELITY INSTITUTIONAL ASSET MANAGEMENT · EIN 20-4659714 / PN 093	Common Collective Trust	—	—	$28.1M	7.9%
FID FRDM BLND 2025 Q FIDELITY INSTITUTIONAL ASSET MANAGEMENT · EIN 20-4659714 / PN 090	Common Collective Trust	—	—	$26.9M	7.5%
FID FRDM BLND 2050 Q FIDELITY INSTITUTIONAL ASSET MANAGEMENT · EIN 20-4659714 / PN 095	Common Collective Trust	—	—	$22.9M	6.4%
PUTNAM STABLE VALUE PUTNAM FIDUCIARY TRUST CO · EIN 04-3159710 / PN 202	Common Collective Trust	—	—	$20.4M	5.7%
FID FRDM BLND 2055 Q FIDELITY INSTITUTIONAL ASSET MANAGEMENT · EIN 20-4659714 / PN 113	Common Collective Trust	—	—	$14.8M	4.2%
FID FRDM BLND 2060 Q FIDELITY INSTITUTIONAL ASSET MANAGEMENT · EIN 20-4659714 / PN 147	Common Collective Trust	—	—	$7.1M	2.0%
FID FRDM BLND 2020 Q FIDELITY INSTITUTIONAL ASSET MANAGEMENT · EIN 20-4659714 / PN 089	Common Collective Trust	—	—	$5.4M	1.5%
SPARTAN LARGE CAP VALUE INDEX POOL	—	—	—	$4.8M	1.3%
SPARTAN LARGE CAP VALUE INDEX POOL	—	—	—	$4.4M	1.2%
FIAM TARGET DATE BLUE CHIP GROWTH C	—	—	—	$4.1M	1.1%
SPARTAN LARGE CAP VALUE INDEX POOL	—	—	—	$4.0M	1.1%
FIAM EMERGING MARKETS OPPORTUNITIES	—	—	—	$3.8M	1.1%
SPARTAN LARGE CAP VALUE INDEX POOL	—	—	—	$3.8M	1.1%
FIAM TARGET DATE BLUE CHIP GROWTH C	—	—	—	$3.7M	1.0%
FIAM TARGET DATE BLUE CHIP GROWTH C	—	—	—	$3.4M	1.0%
SPARTAN LARGE CAP VALUE INDEX POOL	—	—	—	$3.3M	0.9%
FIAM EMERGING MARKETS OPPORTUNITIES	—	—	—	$3.3M	0.9%
[DFE: FIAM GROUP TRUST FOR EMPLOYEE BENEFIT PLANS FIDELITY FREEDOM BLEND 2015 COMMINGLED POOL (extraction pending)]	—	—	—	$3.3M	0.9%
FID FRDM BLND 2015 Q FIDELITY INSTITUTIONAL ASSET MANAGEMENT · EIN 20-4659714 / PN 088	Common Collective Trust	—	—	$3.3M	0.9%
FIAM TARGET DATE BLUE CHIP GROWTH C	—	—	—	$3.2M	0.9%
FIAM EMERGING MARKETS OPPORTUNITIES	—	—	—	$3.2M	0.9%
FIAM TARGET DATE GOVERNMENT BOND IN	—	—	—	$2.8M	0.8%
FIAM TARGET DATE BLUE CHIP GROWTH C	—	—	—	$2.8M	0.8%
FIAM EMERGING MARKETS OPPORTUNITIES	—	—	—	$2.8M	0.8%
FIAM TARGET DATE FIXED INCOME COMMI	—	—	—	$2.7M	0.8%
SPARTAN LARGE CAP GROWTH INDEX POOL	—	—	—	$2.6M	0.7%
FIAM TARGET DATE LARGE CAP STOCK CO	—	—	—	$2.6M	0.7%
FIAM TARGET DATE 5+ YEAR INFLATION-	—	—	—	$2.5M	0.7%
FIAM EMERGING MARKETS OPPORTUNITIES	—	—	—	$2.4M	0.7%
FIAM TARGET DATE LARGE CAP STOCK CO	—	—	—	$2.4M	0.7%
SPARTAN LARGE CAP GROWTH INDEX POOL	—	—	—	$2.4M	0.7%
FIAM INTERNATIONAL EQUITY VALUE COM	—	—	—	$2.3M	0.7%
FIAM OVERSEAS COMMINGLED POOL	—	—	—	$2.3M	0.7%
FIAM INTERNATIONAL EQUITY GROWTH CO	—	—	—	$2.3M	0.7%
SPARTAN LARGE CAP VALUE INDEX POOL	—	—	—	$2.2M	0.6%
FIAM TARGET DATE 5+ YEAR INFLATION	—	—	—	$2.2M	0.6%
SPARTAN LARGE CAP GROWTH INDEX POOL	—	—	—	$2.2M	0.6%
FIAM TARGET DATE LARGE CAP STOCK CO	—	—	—	$2.2M	0.6%
SPARTAN LARGE CAP VALUE INDEX POOL	—	—	—	$2.2M	0.6%
FIAM INTERNATIONAL EQUITY VALUE COM	—	—	—	$2.1M	0.6%
FIAM OVERSEAS COMMINGLED POOL	—	—	—	$2.1M	0.6%
FIAM INTERNATIONAL EQUITY GROWTH CO	—	—	—	$2.1M	0.6%
FIAM TARGET DATE GOVERNMENT BOND IN	—	—	—	$2.1M	0.6%
FIAM TARGET DATE LARGE CAP STOCK CO	—	—	—	$2.1M	0.6%
SPARTAN LARGE CAP GROWTH INDEX POOL	—	—	—	$2.1M	0.6%
FIAM TARGET DATE FIXED INCOME COMMI	—	—	—	$2.0M	0.6%
FIAM TARGET DATE GOVERNMENT BOND IN	—	—	—	$2.0M	0.6%
FIAM INTERNATIONAL EQUITY VALUE COM	—	—	—	$2.0M	0.6%
FIAM OVERSEAS COMMINGLED POOL	—	—	—	$2.0M	0.6%
FIAM INTERNATIONAL EQUITY GROWTH CO	—	—	—	$2.0M	0.6%
FIAM TARGET DATE LONG TERM TREASURY	—	—	—	$2.0M	0.6%
FIAM TARGET DATE FIXED INCOME COMMI	—	—	—	$2.0M	0.5%
FIAM EMERGING MARKETS OPPORTUNITIES	—	—	—	$1.9M	0.5%
FIAM TARGET DATE BLUE CHIP GROWTH C	—	—	—	$1.9M	0.5%
FIAM TARGET DATE BLUE CHIP GROWTH C	—	—	—	$1.8M	0.5%
FIAM INTERNATIONAL EQUITY VALUE COM	—	—	—	$1.8M	0.5%
FIAM OVERSEAS COMMINGLED POOL	—	—	—	$1.8M	0.5%
FIAM INTERNATIONAL EQUITY GROWTH CO	—	—	—	$1.8M	0.5%
FIAM TARGET DATE CORPORATE BOND COM	—	—	—	$1.8M	0.5%
SPARTAN LARGE CAP GROWTH INDEX POOL	—	—	—	$1.8M	0.5%
FIAM TARGET DATE LONG TERM TREASURY	—	—	—	$1.8M	0.5%
FIAM TARGET DATE INVESTMENT GRADE S	—	—	—	$1.8M	0.5%
FIAM TARGET DATE VALUE DISCOVERY CO	—	—	—	$1.8M	0.5%
FIAM INTL DEVMK BD A	—	—	—	$1.7M	0.5%
FIAM TARGET DATE VALUE DISCOVERY CO	—	—	—	$1.6M	0.4%
FIAM INTERNATIONAL EQUITY VALUE COM	—	—	—	$1.6M	0.4%
FIAM OVERSEAS COMMINGLED POOL	—	—	—	$1.6M	0.4%
FIAM INTERNATIONAL EQUITY GROWTH CO	—	—	—	$1.6M	0.4%
FIAM EMERGING MARKETS OPPORTUNITIES	—	—	—	$1.6M	0.4%
FIAM TARGET DATE VALUE DISCOVERY CO	—	—	—	$1.5M	0.4%
FIAM INTL DEVMK BD A	—	—	—	$1.4M	0.4%
FIAM TARGET DATE VALUE DISCOVERY CO	—	—	—	$1.4M	0.4%
FIAM TARGET DATE CORPORATE BOND COM	—	—	—	$1.3M	0.4%
FIAM TARGET DATE LONG TERM TREASURY	—	—	—	$1.3M	0.4%
FIAM TARGET DATE INVESTMENT GRADE S	—	—	—	$1.3M	0.4%
FIAM SMALL CAP CORE POOL	—	—	—	$1.3M	0.4%
FIAM TARGET DATE CORPORATE BOND COM	—	—	—	$1.3M	0.4%
FIAM TARGET DATE INVESTMENT GRADE S	—	—	—	$1.3M	0.4%
FIAM TARGET DATE VALUE DISCOVERY CO	—	—	—	$1.2M	0.3%
SPARTAN LARGE CAP GROWTH INDEX POOL	—	—	—	$1.2M	0.3%
FIAM TARGET DATE LONG TERM TREASURY	—	—	—	$1.2M	0.3%
FIAM TARGET DATE LARGE CAP STOCK CO	—	—	—	$1.2M	0.3%
FIAM TARGET DATE LARGE CAP STOCK CO	—	—	—	$1.2M	0.3%
FIAM SMALL CAP CORE POOL	—	—	—	$1.2M	0.3%
SPARTAN LARGE CAP GROWTH INDEX POOL	—	—	—	$1.2M	0.3%
FIAM INTERNATIONAL EQUITY VALUE COM	—	—	—	$1.1M	0.3%
FIAM OVERSEAS COMMINGLED POOL -	—	—	—	$1.1M	0.3%
FIAM INTERNATIONAL EQUITY GROWTH CO	—	—	—	$1.1M	0.3%
FIAM SMALL CAP CORE POOL	—	—	—	$1.1M	0.3%
FIAM INTL DEVMK BD A	—	—	—	$1.1M	0.3%
SPARTAN LARGE CAP VALUE INDEX POOL	—	—	—	$1.0M	0.3%
FIAM INTERNATIONAL EQUITY VALUE COM	—	—	—	$1.0M	0.3%
FIAM OVERSEAS COMMINGLED POOL	—	—	—	$1.0M	0.3%
FIAM INTERNATIONAL EQUITY GROWTH CO	—	—	—	$1.0M	0.3%
FIAM SMALL CAP CORE POOL	—	—	—	$1.0M	0.3%
FIAM TARGET DATE LONG TERM TREASURY	—	—	—	$1.0M	0.3%
FIAM TARGET DATE CANADA COMMINGLED	—	—	—	$970K	0.3%
FIAM TARGET DATE LONG TERM TREASURY	—	—	—	$923K	0.3%
FIAM SMALL CAP CORE POOL	—	—	—	$886K	0.2%
SPARTAN INTERNATIONAL INDEX POOL A	—	—	—	$883K	0.2%
FIAM TARGET DATE BLUE CHIP GROWTH C	—	—	—	$878K	0.2%
FIAM TARGET DATE CANADA COMMINGLED	—	—	—	$874K	0.2%
FIAM SELECT EMERGING MARKETS EQUITY	—	—	—	$839K	0.2%
FIAM TARGET DATE CANADA COMMINGLED	—	—	—	$832K	0.2%
FIAM SELECT EMERGING MARKETS EQUITY	—	—	—	$830K	0.2%
FIAM TARGET DATE VALUE DISCOVERY CO	—	—	—	$822K	0.2%
FIAM SELECT EMERGING MARKETS EQUITY	—	—	—	$809K	0.2%
SPARTAN INTERNATIONAL INDEX POOL A	—	—	—	$796K	0.2%
FIAM TARGET DATE VALUE DISCOVERY CO	—	—	—	$787K	0.2%
FIAM TARGET DATE CANADA COMMINGLED	—	—	—	$761K	0.2%
FIAM EMERGING MARKETS OPPORTUNITIES	—	—	—	$758K	0.2%
SPARTAN INTERNATIONAL INDEX POOL A	—	—	—	$757K	0.2%
FIAM SELECT EMERGING MARKETS EQUITY	—	—	—	$712K	0.2%
SPARTAN INTERNATIONAL INDEX POOL A	—	—	—	$693K	0.2%
FIAM SELECT INTERNATIONAL SMALL CAP	—	—	—	$684K	0.2%
FIAM SELECT INTERNATIONAL SMALL CAP	—	—	—	$681K	0.2%
FIAM TARGET DATE CANADA COMMINGLED	—	—	—	$665K	0.2%
FIAM SELECT EMERGING MARKETS EQUITY	—	—	—	$616K	0.2%
SPARTAN INTERNATIONAL INDEX POOL A	—	—	—	$606K	0.2%
FIAM SMALL CAP CORE POOL	—	—	—	$601K	0.2%
FIAM TARGET DATE LONG TERM TREASURY	—	—	—	$598K	0.2%
FIAM SMALL CAP CORE POOL	—	—	—	$574K	0.2%
FIAM TARGET DATE LARGE CAP STOCK CO	—	—	—	$564K	0.2%
SPARTAN LARGE CAP GROWTH INDEX POOL	—	—	—	$558K	0.2%
FIAM INTERNATIONAL EQUITY VALUE COM	—	—	—	$496K	0.1%
FIAM OVERSEAS COMMINGLED POOL -	—	—	—	$494K	0.1%
FIAM INTERNATIONAL EQUITY GROWTH CO	—	—	—	$494K	0.1%
FIAM SELECT EMERGING MARKETS EQUITY	—	—	—	$486K	0.1%
FIAM SELECT INTERNATIONAL SMALL CAP	—	—	—	$484K	0.1%
FIAM TARGET DATE GOVERNMENT BOND IN	—	—	—	$470K	0.1%
FIAM TARGET DATE CANADA COMMINGLED	—	—	—	$469K	0.1%
FIAM TARGET DATE 5+ YEAR INFLATION	—	—	—	$462K	0.1%
FIAM TARGET DATE FIXED INCOME COMMI	—	—	—	$455K	0.1%
FIAM SELECT INTERNATIONAL SMALL CAP	—	—	—	$448K	0.1%
FIAM TARGET DATE CANADA COMMINGLED	—	—	—	$431K	0.1%
FIAM SELECT INTERNATIONAL SMALL CAP	—	—	—	$429K	0.1%
SPARTAN INTERNATIONAL INDEX POOL A	—	—	—	$427K	0.1%
FIAM SELECT EMERGING MARKETS EQUITY	—	—	—	$399K	0.1%
FIAM TARGET DATE 5+ YEAR INFLATION-	—	—	—	$399K	0.1%
SPARTAN INTERNATIONAL INDEX POOL A	—	—	—	$392K	0.1%
FID FRDM BLND 2010 Q FIDELITY INSTITUTIONAL ASSET MANAGEMENT · EIN 20-4659714 / PN 087	Common Collective Trust	—	—	$389K	0.1%
FIAM TARGET DATE VALUE DISCOVERY CO	—	—	—	$378K	0.1%
SPARTAN LARGE CAP VALUE INDEX POOL	—	—	—	$378K	0.1%
FIAM TARGET DATE GOVERNMENT BOND IN	—	—	—	$378K	0.1%
FIAM SELECT INTERNATIONAL SMALL CAP	—	—	—	$368K	0.1%
FIAM TARGET DATE FIXED INCOME COMMI	—	—	—	$366K	0.1%
FID FRDM BLEND INC Q FIDELITY INSTITUTIONAL ASSET MANAGEMENT · EIN 20-4659714 / PN 085	Common Collective Trust	—	—	$355K	<0.1%
FIAM EMERGING MARKETS OPPORTUNITIES	—	—	—	$345K	<0.1%
FIAM INTL DEVMK BD A	—	—	—	$326K	<0.1%
FIAM TARGET DATE BLUE CHIP GROWTH C	—	—	—	$322K	<0.1%
FIAM TARGET DATE 0-5 YEAR INFLATION	—	—	—	$302K	<0.1%
FIAM TARGET DATE CORPORATE BOND COM	—	—	—	$300K	<0.1%
FIAM TARGET DATE 0-5 YEAR INFLATION	—	—	—	$300K	<0.1%
FIAM EMERGING MARKETS DEBT COMMINGL	—	—	—	$300K	<0.1%
FIAM EMERGING MARKETS DEBT COMMINGL	—	—	—	$298K	<0.1%
FIAM TARGET DATE INVESTMENT GRADE S	—	—	—	$292K	<0.1%
FIAM TARGET DATE LONG TERM TREASURY	—	—	—	$287K	<0.1%
FIAM SMALL CAP CORE POOL	—	—	—	$276K	<0.1%
FIAM TARGET DATE 0-5 YEAR INFLATION	—	—	—	$271K	<0.1%
FIAM TARGET DATE CORPORATE BOND COM	—	—	—	$241K	<0.1%
FIAM SELECT INTERNATIONAL SMALL CAP	—	—	—	$238K	<0.1%
FIAM TARGET DATE INVESTMENT GRADE S	—	—	—	$234K	<0.1%
FIAM TARGET DATE 0-5 YEAR INFLATION	—	—	—	$217K	<0.1%
FIAM INTL DEVMK BD A	—	—	—	$216K	<0.1%
FIAM EMERGING MARKETS DEBT COMMINGL	—	—	—	$212K	<0.1%
FIAM TARGET DATE CANADA COMMINGLED	—	—	—	$207K	<0.1%
SPARTAN LARGE CAP GROWTH INDEX POOL	—	—	—	$205K	<0.1%
FIAM TARGET DATE LARGE CAP STOCK CO	—	—	—	$201K	<0.1%
FIAM TARGET DATE 0-5 YEAR INFLATION	—	—	—	$198K	<0.1%
FIAM EMERGING MARKETS DEBT COMMINGL	—	—	—	$196K	<0.1%
FIAM INTERNATIONAL EQUITY VALUE COM	—	—	—	$194K	<0.1%
FIAM OVERSEAS COMMINGLED POOL -	—	—	—	$193K	<0.1%
FIAM INTERNATIONAL EQUITY GROWTH CO	—	—	—	$193K	<0.1%
FIAM SELECT EMERGING MARKETS EQUITY	—	—	—	$192K	<0.1%
SPARTAN INTERNATIONAL INDEX POOL A	—	—	—	$189K	<0.1%
FIAM TARGET DATE 0-5 YEAR INFLATION	—	—	—	$188K	<0.1%
FIAM EMERGING MARKETS DEBT COMMINGL	—	—	—	$187K	<0.1%
FIAM HIGH YIELD BOND COMMINGLED POO	—	—	—	$186K	<0.1%
FIAM HIGH YIELD BOND COMMINGLED POO	—	—	—	$184K	<0.1%
FIAM TARGET DATE LONG TERM TREASURY	—	—	—	$182K	<0.1%
FIAM TARGET DATE 0-5 YEAR INFLATION	—	—	—	$165K	<0.1%
FIAM EMERGING MARKETS DEBT COMMINGL	—	—	—	$162K	<0.1%
FIAM TARGET DATE VALUE DISCOVERY CO	—	—	—	$138K	<0.1%
FIAM HIGH YIELD BOND COMMINGLED POO	—	—	—	$135K	<0.1%
FIAM HIGH YIELD BOND COMMINGLED POO	—	—	—	$122K	<0.1%
FIAM HIGH YIELD BOND COMMINGLED POO	—	—	—	$116K	<0.1%
FIAM SELECT INTERNATIONAL SMALL CAP	—	—	—	$115K	<0.1%
FIAM TARGET DATE 0-5 YEAR INFLATION	—	—	—	$107K	<0.1%
FIAM EMERGING MARKETS DEBT COMMINGL	—	—	—	$105K	<0.1%
FIAM HIGH YIELD BOND COMMINGLED POO	—	—	—	$103K	<0.1%
FIAM SMALL CAP CORE POOL	—	—	—	$102K	<0.1%
FIAM SELECT EMERGING MARKETS EQUITY	—	—	—	$88K	<0.1%
FIAM SELECT INTERNATIONAL SMALL CAP	—	—	—	$87K	<0.1%
SPARTAN COMMODITY INDEX POOL -	—	—	—	$86K	<0.1%
SPARTAN COMMODITY INDEX POOL -	—	—	—	$86K	<0.1%
FIAM TARGET DATE CANADA COMMINGLED	—	—	—	$81K	<0.1%
FIAM TARGET DATE TREASURY BILL INDE	—	—	—	$78K	<0.1%

Showing top 200 of 330 investments by value.