Original filing (PDF)20250923130155NAL0002568963001

WHATS UP?, INC.

Name: WHATS UP?, INC. — WHAT'S UP?, INC. 401(K) PROFIT SHARING PLAN, Form 5500 (2024)
Creator: WHATS UP?, INC.

Form 5500-SF

FILING_RECEIVED

WHAT'S UP?, INC. 401(K) PROFIT SHARING PLAN

401(k) retirement plan

Active participants

Accounts w/ balance

Plan assets (EOY)

$1.6M

Net assets (EOY)

$1.6M

Plan health score (directional)

/ 100

Grade A

Top-tier plan health

Directional indicator computed from public Form 5500 data — compliance, concentration, cost, vendor stack and participation. Not a fiduciary tool.

Compliance & disclosures

100

Concentration risk

Total plan cost

Vendor stack

100

Participation health

Decision-maker contacts

CFO / Head of HR / Benefits Manager — verified email + LinkedIn for WHATS UP?, INC..

Plan sponsor

Name

WHATS UP?, INC.

EIN

52-2020362

Address

900 BESTGATE ROAD · SUITE 202 · ANNAPOLIS, MD · 21401

Phone

(410) 279-2401

Industry

Information / Tech / Mediasee all

Plan administrator

Same as plan sponsor.

Plan characteristics

Plan number

001

Plan year

2024

Plan year begin

2024-01-01

Tax period

2024-12-31

Filed

2025-09-23

Pension benefit codes

2E · Profit-sharing

2G · Total participant-directed accounts

2J · 401(k) feature

Audit & trust (Schedule H)

Auditor

—

Trustee / custodian

—

Trustee phone

—

Small plan (5500-SF) — Schedule H data not available.

Service providers (Schedule C)

Small plans don't disclose service providers

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