How big is Strava, Inc.'s plan?

Strava, Inc.'s plan reported $38.1M in assets and 331 participants for 2024.

Original filing (PDF)20251013113857NAL0001852000001

Strava, Inc.

Name: Strava, Inc. — Strava, Inc. Retirement Trust, Form 5500 (2024)
Creator: Strava, Inc.
License: https://www.usa.gov/government-works

Form 5500

FILING_RECEIVED

Strava, Inc. Retirement Trust

401(k) retirement plan · Strava, Inc.'s Strava, Inc. Retirement Trust held $38.1M in plan assets for 331 participants in 2024, with The Standard (StanCorp) as recordkeeper.

Active participants

331

Accounts w/ balance

452

Plan assets (EOY)

$38.1M

Net assets (EOY)

$38.1M

Plan identifiers

Strava, Inc.'s EIN is 20-8725248.

EIN 20-8725248

Plan number 001

Plan year 2024

ACK ID 20251013113857NAL0001852000001

Official Form 5500 document

Download the official 2024 Form 5500 (PDF) for Strava, Inc. from the U.S. Department of Labor's EFAST2 system.

Download the official 2024 Form 5500 (PDF)

Plan features

Strava, Inc.'s plan includes profit-sharing, ERISA 404(c) participant direction, a 401(k) feature, a default investment (QDIA).

Decision-maker contacts

One unlock reveals every key decision-maker — plan signer, CFO, HR & Benefits — with verified email + LinkedIn for STRAVA, INC..

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How this plan invests

This plan

36 securities

funds · stocks · CUSIPs

Holdings are itemized directly on this plan's Schedule of Assets, below.

Plan health score

Top-tier plan health

Directional indicator from public Form 5500 data — compliance & integrity, total plan cost, participant health and vendor stack, benchmarked against same-size peers. Not a fiduciary tool.

Compliance & integrity

100

Total plan cost

Plan health

Vendor & structure

100

Helping the score

Below-peer total plan cost (92nd percentile).

Plan sponsor

Name

STRAVA, INC.

EIN

all filings

Address

181 FREMONT ST., FLOOR 27 · SAN FRANCISCO, CA · 94105

Phone

(628) 600-3660

Industry

Professional & Technical Services

Plan administrator

Same as plan sponsor.

Plan characteristics

Plan number

001

Plan year

2024

Plan year begin

2024-01-01

Tax period

2024-12-31

Filed

2025-10-13

Pension benefit codes

2E · Profit-sharing

2F · ERISA section 404(c)

2G · Total participant-directed accounts

2J · 401(k) feature

2T · Default investment account (QDIA)

3D · Pre-approved plan (master / prototype / VS)

Audit & trust (Schedule H)

Auditor

COHNREZNICK LLP

Trustee / custodian

Service providers (Schedule C)

1 rows

Recordkeeper

Name	EIN	Location	Relation	Direct comp	Indirect comp
STANCORP FINANCIAL GROUP	93-1253576	—	NONE	$6K	—

Investments

36 direct securities· $38.1M(100% of reported assets)

Other securities

$22.5M

16 holdings

Common Collective Trusts

$13.9M

9 holdings

Mutual Funds

$1.2M

9 holdings

Stable Value

$367K

1 holding

Cash / Money Market

$38K

1 holding

					% of plan
Vanguard 500 Index Fund Admiral Class Mutual fund	Common Collective Trusts	—	—	$6.4M	16.9%
T. Rowe Price Retirement 2040 Fund Mutual fund	Other securities	—	—	$5.3M	13.8%
T. Rowe Price Retirement 2060 Fund Mutual fund	Other securities	—	—	$5.3M	13.8%
T. Rowe Price Retirement 2050 Fund Mutual fund	Other securities	—	—	$4.6M	12.0%
T. Rowe Price Retirement 2055 Fund Mutual fund	Other securities	—	—	$2.8M	7.2%
Vanguard Total Stock Market Index Fund Admiral Class Mutual fund	Common Collective Trusts	—	—	$2.5M	6.5%
Fidelity Large Cap Growth Index Fund Mutual fund	Common Collective Trusts	—	—	$1.9M	5.1%
JPMorgan International Equity Fund R6 Mutual fund	Other securities	—	—	$1.1M	2.9%
T. Rowe Price Retirement 2045 Fund Mutual fund	Other securities	—	—	$908K	2.4%
Vanguard Balanced Index Fund Admiral Class Mutual fund	Common Collective Trusts	—	—	$865K	2.3%
T. Rowe Price Retirement 2035 Fund Mutual fund	Other securities	—	—	$692K	1.8%
Vanguard Small Cap Value Index Fund Admiral Class Mutual fund	Common Collective Trusts	—	—	$677K	1.8%
Vanguard Small Cap Index Fund Admiral Class Mutual fund	Common Collective Trusts	—	—	$574K	1.5%
T. Rowe Price Value Fund Mutual fund	Other securities	—	—	$574K	1.5%
Vanguard Developed Markets Index Fund Admiral Class Mutual fund	Common Collective Trusts	—	—	$529K	1.4%
TIAA-CREF Social Choice Bond Fund Mutual fund	Mutual Funds	—	—	$517K	1.4%
Carillon Eagle Mid Cap Growth Fund R6 Mutual fund	Other securities	—	—	$411K	1.1%
Standard Insurance Company Stable Asset Fund Class D Guaranteed investment contract	Stable Value	—	—	$367K	1.0%
Vanguard Mid Cap Index Fund Admiral Class Mutual fund	Common Collective Trusts	—	—	$307K	0.8%
Fidelity Balanced Fund Mutual fund	Mutual Funds	—	—	$306K	0.8%
T. Rowe Price Retirement 2030 Fund Mutual fund	Other securities	—	—	$273K	0.7%
American Century Mid Cap Value Fund R6 Mutual fund	Other securities	—	—	$232K	0.6%
American Funds EuroPacific Growth Fund R6 Mutual fund	Mutual Funds	—	—	$231K	0.6%
maturing at various dates, secured by participant account balance	Other securities	—	—	$156K	0.4%
Vanguard FTSE Social Index Fund Admiral Class Mutual fund	Common Collective Trusts	—	—	$140K	0.4%
BlackRock High Yield Bond Portfolio Class K Mutual fund	Other securities	—	—	$107K	0.3%
AllianceBernstein Global Thematic Growth Fund Mutual fund	Other securities	—	—	$73K	0.2%
Western Asset Corporate Bond Fund Mutual fund	Other securities	—	—	$65K	0.2%
American Funds Capital World Growth and Income Fund R6 Mutual fund	Mutual Funds	—	—	$56K	0.1%
Dodge & Cox Stock Fund Mutual fund	Mutual Funds	—	—	$51K	0.1%
DFA Inflation-Protected Securities Fund Mutual fund	Mutual Funds	—	—	$50K	0.1%
Noninterest-bearing cash Noninterest-bearing cash	Cash / Money Market	—	—	$38K	<0.1%
Principal Real Estate Securities Fund Mutual fund	Other securities	—	—	$28K	<0.1%
DFA International Sustainability Core 1 Fund Mutual fund	Mutual Funds	—	—	$24K	<0.1%
Fidelity Stock Selector Small Cap Fund Mutual fund	Mutual Funds	—	—	$7K	<0.1%
Janus HendersonTriton Fund N Mutual fund	Mutual Funds	—	—	$1K	<0.1%